The legendary Johnny Carson could not introduce his new sponsor without laughing. While sitting at his desk, Carson took out a small box and tapped it on the table.
The box was solid and stuff, and he took a quick glance at it then looked back at the camera. Carson already had a sly smile on his face, and there was something funny he couldn’t shake.
As he stared at the box, he had a confused expression, and the audience laughed. Carson was doing his best to hold back his laughter, but he couldn’t help it.

The sponsor was Mrs. Paul, and the box contained frozen food. When he tapped it against the table, it sounded like there was a piece of wood inside.
Carson reminded everyone that it would contain food and not actual wood when they buy it at the supermarket. He knew he was off to a fine start, and he wanted to get through the message without laughing.
In his chair, he adjusted his posture and switched the box’s position in his hands. Despite all that, he smiled and laughed as he talked about the frozen seafood.
The audience cheered him. Carson sat back in his chair and tapped the box against the table again and again. Everyone was laughing along with him.




